Beijing Superwin Consulting Co., Ltd. Has successfully obtained Foreign-involved Survey Certificate of PRC from National Bureau of Statistics of China in July 2005.
£¨Press here to see the certificate.£©
£¨2005-7-15£©
The thesis <> was awarded by P&G on The Fourth Marketing Research Bi-annual held in Miyun.The authors have set up a methodology of model building as well as attributes setting on the measurement of telecom customer satisfaction after thoroughly studied the measurement model of China Customer Satisfaction Index, and give a clear demonstration on how to combine it to the satisfaction test of telecom industry. The authors have also propounded four methods of how to compute the scores of structure variables, which is one of the difficulties in the consumer satisfaction study.
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£¨2005-3-21£©
The Occupational Participants Selection(OPS) system which prevents the repeat participation of FGD or CLT test projects is put to use.
£¨2005-3-2£©
The thesis <> written by Liu Qingxiang and Huang Yanxia won the prize of The Fourth P&G Research Thesis Award.£¨2005-2-28£©
The field work of telecom consumer satisfaction study finished and the series of report will be presented in the near future.£¨2004-9-16£©
Since being reorganized, Superwin has attracted several researchers with good background to join the company.
£¨2004-5-9£©
Being reorganized recently, Superwin has converted the role from a combination of research and PR to a professional marketing research company who will dedicate herself to the solution and execution of research strategy.£¨2003-8-10£©
Moving to a new office located near Guangqumen cross-bridge, the company is furnished with advanced application which ensure good service for the clients.£¨2003-4-8£©
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